Canonical Tag

A canonical tag (<link rel=”canonical” href=”…”>) is an HTML element that tells search engines which version of a page is the “master” version. This is essential when multiple pages have similar or duplicate content,...

Keyword Density

Keyword density is the percentage of times a target keyword appears within the total content of a page. While it’s no longer a major ranking factor, maintaining a natural and meaningful keyword presence ensures relevance without triggering spam filters. The focus...

Content Optimization

Content optimization is the process of improving content so that it is more relevant, readable, and valuable for both users and search engines. This includes proper use of keywords, internal links, headings, meta tags, images, and overall content structure to match...

On-Page SEO

On-page SEO refers to the practice of optimizing individual web pages to improve their search engine rankings and attract organic traffic. It involves optimizing content, HTML elements, and internal linking to make each page as search-friendly and user-friendly as...

URL Slug

The URL slug is the part of a URL that identifies a specific page (e.g., example.com/seo-glossary). A clean, descriptive, and keyword-rich slug improves readability, enhances user experience, and can positively affect rankings.

Internal Linking

Internal linking refers to hyperlinks that connect different pages within the same website. This helps distribute page authority (link equity), improves site navigation, and supports search engines in crawling and indexing more of your site. Strategic internal linking...